General recommendations
- Image size at least 1080 x 1080 pixels
- Image file type png or jpg
Text recommendations for Facebook Image Ads
- Headline: 40 characters
- Primary text: 125 characters
- Description: 30 characters
Facebook character limits guide
- Username: 5-50 characters
- Post: 63206 characters
- Page description: 255 characters
- Comments: 8000 characters
Post image sizes
| Image Type | Size | Aspect Ratio |
| Facebook Profile Picture | 400 x 400 px | 1:1 |
| Facebook Event & Group Cover Photo | 1920 x 1005 px | 1.91:1 |
| Facebook Business Page Cover | 1200 x 674 px | 16:9 |
| Facebook Profile Cover Photo | 1125 x 633 px | 2.7:1 |
| Facebook Photo Post | 1200 x 630 px | 1.91:1 |
| Facebook Video Post | 1280 x 720 px | 16:9 |
| Facebook Stories | 1080 x 1920 px | 9:16 |
Ads image sizes
| Ads Image Type | Size | Aspect Ratio |
| Facebook Ad (Carousel) | 1080 x 1080 px | 1:1 |
| Facebook Ad (Single Image) | 1200 x 628 px | 1.91:1 |
| Facebook Catalog Image | 1080 x 1080 | 1:1 |
